Description
Overview:
Zinsser 123 Bulls Eye Plus Primer / Sealer Paint, 1 litre, is a water-based, high-adhesion coating designed for interior and exterior use on problem surfaces. Formulated with Hydro Pliolite resin, it acts as a primer, sealer, and stain blocker in one can, giving strong bonding and a smooth, water‐resistant base for topcoats. It grips challenging substrates such as glossy finishes, ceramic tiles, galvanised metal, vinyl, melamine, UPVC, GRP, wood, and masonry, helping paint systems last longer. Suitable for both tradespeople and DIY users, it is a reliable choice for tackling difficult areas where conventional primers struggle, including damp-prone rooms and fresh metalwork. Supplied in a convenient 1 litre tin, it supports a wide range of building, maintenance, and refurbishment tasks.
Key Features:
- Water-based primer, sealer, and stain blocker for interior and exterior projects
- Exceptional adhesion to vinyl, hardboard, melamine, varnish, plastic, GRP, UPVC, wood, masonry, ceramic tiles, and galvanised metal
- Blocks water-soluble stains and seals oil-soluble stains, including water and smoke marks
- Rust-inhibitive on new metal; resists flash rusting to protect bare steel and iron during priming
- Mould and mildew resistant, suited to high-humidity areas such as bathrooms and utility rooms
- Hydro Pliolite resin technology provides a smooth, durable, water-resistant finish ready for topcoats
- Helps unify porosity and sheen across mixed substrates for a more even final coat
- Ideal for use on glossy or previously painted surfaces to promote strong topcoat adhesion
- Versatile use across residential, commercial, and site maintenance tasks
- 1 litre pack size suitable for small to medium areas and targeted repairs
Typical Applications:
Priming iron railings, steel doors, metal panels, ductwork, and galvanised gutters; preparing UPVC trims and soffits; bonding to ceramic tiles before repainting; sealing stained areas on walls and ceilings; improving adhesion on varnished or laminate furniture; preparing wood and masonry around kitchens, bathrooms, utility rooms, and exterior facades prior to finishing coats.
Also known as:
Primer paint, sealer paint, stain blocker, adhesion primer, bonding primer, problem-surface primer, undercoat primer, multi-surface primer, rust-inhibiting primer, masonry and metal primer.
Product Specifications
| L&S Part No. | ZINBE123P1L |
|---|---|
| Manufacturer | Zinsser |
| OEM No. | ZINBE123P1L |
| Unit of Sale | 1 |
| Size | 111mm x 111mm x 100mm |
| Key Features | - Water-based primer, sealer, and stain blocker - Adheres to vinyl, melamine, UPVC, and more - Blocks water and oil-soluble stains - Rust-inhibitive on new metal surfaces - Mould and mildew resistant for damp areas |




